@article{Shchegulina2022forming, author={Shchegulina, O.V. and Purlieva, A.S. and Semenova, E.Y. and Ayzhanov, V.P.}, title={FORMING A STUDENT'S PERSONAL BRAND AS A TOOL FOR POSITIONING IN THE LABOR MARKET (PART I)}, journal={Management of the Personnel and Intellectual Resources in Russia}, publisher={INFRA-M Academic Publishing LLC.}, year={2022}, pages={56-62}, volume={11}, issue={6}, }